Exhibition stands have been a very important part of most small and medium businesses for years. Any business owner that wants to participate in exhibitions and trade shows relevant to their industry use banner stands in the promotion of their company, and of course the products and/or services available.

Often, taking part in exhibitions is a way of introducing a company to the industry, and sometimes is a great way to launch a new product. Display stands are used to attract visitors to the exhibition to that company and usually include, but not limited to, the company name and logo – basically it should be a good advert for the business.

Display stands available to use at a trade show are modular stands, banner stands or pop-up stands which can all be used to promote products. Through use of clever graphic design, vibrant colours and good use of words and images that are different to that of your competitors, a business can target customers by using eye catching stands.

Banner stands are rather popular because they are fairly light weight and can be transported easily, whilst setting them up at the venue and taking them down at the end of the day is purposefully easy.

Another advantage is that they can be stored easily or even used in an office or reception area when not being used at an exhibition. For a business that commits to buying a stand of their own, some things to consider will be the costs of storage it if it is not to be displayed in between shows; cost to update the graphics when needed; paying for transport to shows and setup and take down costs at each exhibition; price of a place at the show (usually charged per square metre).

Pixels Ink can design and supply banner stands for your next show or for display on your premises.

Examples of our work: