Celebrate success
We think success should be celebrated. And success is something we’ve been delivering to our clients for over 5 years.

So now whenever we launch a new website for one of our clients we’re going to be sending them a bottle of champagne so they can toast their future success straight away!

This is not a gimmicky promotion. It’s not a time limited offer neither. We realise no one will hire us to design and build their new website purely on the basis they will get a bottle of champagne. As stated above we do think it’s right to celebrate success and we’re confident that’s what a new website from us will bring you.

So if you want success with your online marketing then get in touch and you’ll be toasting new clients in no time at all.

Get a bottle for recomending us
In addition to the above if you are the one that recommends us to the client then we will also send you a bottle of champagne when the website launches.

So if you know a company that could do with our advice and expertise then just get them to get in touch with us and don’t forget to get them to tell us that you recommended us so you’ll get that bottle of champagne delivered to your door.

So here’s to your future success!

PS: Please do not tell anyone who doesn’t like free champagne
PPS: Don’t tell anyone who doesn’t like getting new clients

A couple of ideas are below:

Add articles and content on your website that promote your products without over selling them. An article not written to ‘you’, ‘yours’ or about ‘me’, ‘I’ or ‘we’ are general articles that can be anything regarding your product. Updates and adding content to any site keeps it live and fresh, so search engines will keep returning and keep offering up new visitors.

Remember to add links to the website from other directories and relevant websites. Valuable time is wasted by surfers clicking on site links that don’t work, so making sure every link is checked and working can make a big difference.

Any kind of award that allows you to place an award winning logo on a site is worth its own weight in gold. However the best way towards promoting a website is that the award site may offer a link back to a website, currently a good way to increase popularity of any website, provided that website shares a similar kind of content to the one being linked to.

Use pay—per-click, and for anyone that does not want to learn how to use it, ensure the current web designer can offer you this service. If not an SEO expert can offer assistance in this field. Usually a contract fee or paid monthly, a design company whether based in Dundee or Lands End can offer services that can help in this area. Always consider pay-per-click within a budget, however it can be set at a level that suits. This kind of marketing provides paid for advertising within a preferred expenditure, again should be helped by someone experienced.

In summary there are plenty of things that can be done when promoting a website. The next blog will cover some more points that will help when conducting your own marketing on a basic level.